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About me


Hi, my name is Dinara and I am a handbag hoarder. It is a serious condition that makes a person buy and hoard too many handbags despite restrictions , and then neglect quality time with loved ones in favour of the unfound world of handbags.

The most weird thing of my condition was that despite owning all those beautiful bags I usually carried the same handbag over and over again until it fell apart.

But all has changed now as I am the happy owner of handbag organiser. And I love the concept so much that I want to share it with all lovely people out there.

I started this business with support of Prince's Trust Charity while being on maternity leave. I live in London with my little daughter.